25 Inconvenient Truths About the Management of Change

Part of the Viral Change™ Methodology

In this seminar, Dr Herrero addresses the 25 truths individually, covering the core aspects of change. Many of these truths are counterintuitive and will challenge your current beliefs, providing a fresh perspective on effective culture change. He goes to the core of Transformative Culture Change, unveiling 25 surprising truths about behaviour and culture change that challenge conventional thinking and offer practical insights for real, lasting transformation.

Learn how to build a thriving organizational culture by focusing on the real drivers of change — behaviours. Whether you’re a leader wanting to drive transformation or an HR professional looking for effective strategies, this seminar will give you the knowledge and tools to make a lasting impact.

What you will learn

You will learn that true change comes from behavioral shifts, not just communication or mindset changes. We’ll discuss how behaviours shape culture and why large-scale change needs more than individual efforts. You’ll discover how social copying and peer influence help spread new behaviours and why bottom-up movements often succeed more than top-down directives.

Key lessons include the importance of creating the right cultural conditions for engagement, understanding the impact of informal networks, and recognizing the limits of traditional training methods. You’ll see culture change as a social movement rather than a simple program.

 

 

Order now the downloadable Personal seminar, 25 Inconvenient Truths About the Management of Change

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